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The members of DMP’s executive management team and board of directors are subject matter experts in location technology and data as well as our industry niches.

About   //   Leadership

Digital Map Products Leadership Team


Headshot- Jim SkurzynskiJim Skurzynski, President and CEO

Jim Skurzynski is President and CEO of Digital Map Products Inc., a leading provider of location technology and data solutions. As one of Digital Map Products’ founders, Jim has turned the company’s vision of simplifying spatial technology and bringing it to a wider audience into reality.

Digital Map Products was the first in its industry to deploy Internet based spatial applications through a Software-as-a-Service model. In addition to driving innovation at Digital Map Products, Jim has led the company to several consecutive years of record sales and profitability. The company’s current offerings include SaaS applications, a spatial development platform and location content solutions all of which enhance decision-making and problem solving in markets such as government, utilities, and real estate.

Jim’s career has been distinguished by his ability to extend the value of complex technology to new markets and users by simplifying its use and employing cost effective delivery models. Prior to Digital Map Products, Jim was Managing Partner at JSA International where advised international organizations in the creation of cross-border spatial technology partnerships. Before JSA International, Jim founded a company that helped Mexico’s federal government convert their real property information to digital format. Early in his career, Jim successfully built and sold a company that pioneered a new class of affordable Computer Aided Design/Engineering software for small and mid-sized architectural and engineering firms using a timeshare model that was similar to what we know today as SaaS.


Headshot - Geoff WadeGeoff Wade, Chief Technology Officer

Geoff Wade is Chief Technology Officer of Digital Map Products Inc., the leading provider of location technology and data solutions. Geoff is responsible for the company’s overall technology development, product management and engineering initiatives, generating spatial based SaaS technology and data offerings for business and government.

During his time at Digital Map Products, Geoff’s vision and foresight has fostered the creation and development of the company’s suite of leading spatial solutions, including mapping development platform SpatialStream, local government and real estate SaaS products GovClarity and LandVision.

Geoff has held senior engineering positions with companies in the GIS industry, including Thomas Bros. Maps and Intergraph. Geoff has 30 years of experience in technology systems and engineering.

A functional and industry expert, Geoff has deep working knowledge of technology, mapping and data visualization. Geoff received his degree in Civil Engineering from the University of Sydney.


Headshot - Tom_webThomas R. Patterson, Jr., Chief Financial Officer

Tom Patterson is Chief Financial Officer of Digital Map Products Inc., the leading provider of location technology and data solutions. Tom is engaged in driving the strategic direction and successful operations of the company and responsible for managing all financial & administration functions.

Tom has more than 20 years of experience in accounting, finance, corporate development and operations roles in both public and private technology companies.

Prior to joining Digital Map Products, Tom served as the CFO of Kareo, a cloud-based medical office software and services company, where he managed the company through annual revenue growth in excess of 40% and raised more than $100m in capital to fund the operations of the business. Before Kareo, Tom served as the CFO for Teletrac, a private equity-backed SaaS company in the fleet management space successfully leading the company through a strategic combination with a Fortune 200 company. Tom also spent approximately nine years with Quest Software in various finance and operational leadership roles, driving the global growth of the company from approximately $200 million in revenue and 1,500 employees to more than $850 million in revenue and more than 4,000 employees. Preceding Quest Software, Tom spent over six years in various finance and corporate development roles at Citrix Systems supporting rapid growth from less than $100 million in revenue and 150 employees to more than $600 million in revenue and 1,500+ employees globally. He started his finance career in Public Accounting at KPMG and Ernst & Young.

Tom holds a Bachelor’s Degree in Accounting and Politics, and a Master’s Degree in Taxation, both from the University of Miami, where he also won two national championships as a member of the University of Miami Hurricanes football team. Tom is also a licensed CPA by the State of Florida.


Headshot - Nelson GreenwodNelson Greenwood, Vice President, Sales

Nelson Greenwood is Vice President, Sales for Digital Map Products Inc., the leading provider of location technology and data solutions. Nelson heads the company’s sales teams and is responsible for sales growth across Digital Map Products’ portfolio of offerings.

Prior to Digital Map Products, Nelson was Vice President of Sales and Marketing for Leader Technologies, the world’s leading provider of electronic product registration services, a company he co-founded. Nelson has held senior sales and marketing positions with companies including Leader Technologies, Diginetics, System Industries and 3M.

Nelson has over 25 years of experience in leading successful sales organizations serving both the public and private sectors. He has expertise in the technology arena with fast-growing companies.

Nelson received his B.S. in Marketing from San Diego State University.


Headshot - Annie SchwabAnnie Schwab, Vice President, Customer Success

Annie Schwab is Vice President, Customer Success & Marketing for Digital Map Products Inc., the leading provider of location technology and data solutions. Annie oversees the overall growth and direction of the company’s marketing strategy and programs, as well as customer service initiatives. Her responsibilities include strategic planning, market development and insights, communications, and stewardship of the company’s brand and portfolio of products. She also leads multiple teams in the pre-sales, implementation and customer support processes.

During her tenure at Digital Map Products, Annie launched Digital Map Products’ mapping development platform, SpatialStream, and drove the evolution of its local government and real estate SaaS products.

Prior to Digital Map Products, Annie was a strategy consultant for the aerospace and defense industry, advising clients on emerging technologies, complex data analysis, and competitive intelligence. She has held senior positions with Global Business Analysis, Kroll, and Andersen. Annie has over 13 years of experience in strategic consulting, marketing and technology.

A regular featured speaker at industry conferences, Annie has expertise in mapping, cloud computing and data visualization. Annie received both her MBA and her undergraduate degree from UC Berkeley.


Headshot- Steve StautzenbachSteve Stautzenbach, Vice President, Product Management

Steve Stautzenbach is Vice President, Product Management for Digital Map Products Inc., the leading provider of location technology and data solutions. Steve oversees the overall product strategy and roadmap for Digital Map Products’ suite of location technology and data products, and leads the product management department. During a previous engagement at Digital Map Products, Steve also served as Vice President, Sales & Marketing.

Prior to his current role at Digital Map Products, Steve led Business Development for Energy, Transportation & Utility sectors at CoreLogic, empowering customers with real estate data and services solutions for land and property decision-making. Previously, Steve has held senior executive roles in the software industry leading teams at a number of start-up and fast growth firms.

Steve has expertise in location technology solutions, emerging technologies, and in driving the SaaS business model with over 25 years of experience in business development, strategic planning, product management, sales and marketing.

Steve received his B.B.A. in Marketing from the University of Wisconsin at Madison, and carries a Certificate in Energy Innovation and Emerging Technologies from the Stanford Center for Professional Development.


Headshot - Tim_Tyrell_Smith_webTim Tyrell-Smith , Vice President, Marketing

Tim Tyrell-Smith is the Vice President of Marketing for Digital Map Products Inc., the leading provider of location technology and data solutions. Tim is responsible for all activities related to marketing, brand strategy and demand generation.

Tim is a strategic marketing executive who uses a powerful balance of traditional and modern strengths to develop, build and grow brands in today’s dynamic marketplace.

Prior to his current role at Digital Map Products, Tim served as the Director of Brand Marketing for Kareo, a software company focused on delivering cloud technology solutions to the complex healthcare market. While at Kareo, he drove dramatic increases in brand awareness and credibility resulting in a doubling of the customer base (to more than 40,000 doctors) and more than doubling the company’s revenue (to over $65 million) in three years.

Tim has held a variety of leadership positions at technology and consumer packaged goods companies. He started his career with Carnation Company (Nestle USA) in one of the great brand management boot camps. After Nestle, Tim received increasing responsibility working in product or brand management for a variety of other growth-oriented companies including Kensington Technology Group, Mauna Loa Macadamias and Meguiar’s Car Wax. Tim’s experience also includes his work as a brand and business strategy consultant providing deep marketing and brand development guidance to companies across the United States.

Tim graduated with a B.A. in English from San Diego State University and earned his M.B.A. at Saint Mary’s College of California with a focus on Marketing and Finance.


Headshot - Tara Bleakley_webTara Bleakley, Director of Data Analytics

Tara Bleakley is Director of Data Analytics for Digital Map Products Inc., the leading provider of location technology and data solutions.Tara is responsible for the company’s data strategy, ensuring that the data availability, quality and integrity satisfy all the data science and analytic needs.

Tara brings more than 20 years of experience in the building and real estate industry. including information analysis, custom research, product development, product management, GIS analysis, property evaluation and experience in business development, sales and marketing.

Prior to Digital Map Products, Tara was the Director of Market Research for Brookfield Residential, a leading North American land developer and home builder, where she supported all disciplines within the organization and designed analytic specific tools for land acquisition, monitoring housing markets and forecasting. Tara has held senior director and project management roles with companies including The Irvine Company, Corelogic, John Burns Real Estate Consulting and Meyers Group.

Tara received her undergraduate degree from Concordia University (Sir George Williams University) and earned her Master in Residential Marketing (MIRM) the top-level achievement for professionals in new home marketing. She holds a U.S. Patent US13530431 for systems and methods for automated valuation of real estate developments.


Headshot - Steven ChengSteven ChengDirector of Data Development

Steven Cheng is the Director of Data Development at Digital Map Products Inc., a leading provider of a location technology and data solutions. Steven oversees his team in developing and maintaining a large scale spatial data warehouse fuelling the company’s location technology and content product offerings.

Steven has extensive training and experience in spatial data modeling and integration, database administration and development, and technology development as well as expertise in GIS. Steven brings a unique ability to add business value to GIS data by aggregating data from disparate sources to enable meaningful analysis.

Steven received a degree in Surveying Engineering from National Chung Kung University in Taiwan, and a Master’s degree in Geodetic Science & Surveying with a specialization in Digital Mapping and Geographical Information Science from Ohio State University.

Steven has also participated in training and education programs from institutions including ESRI, and Oracle Taipei Education in Taiwan.


Headshot - Leisa CierleyLeisa Cierley, Director of Office Operations

Leisa Cierley is Director of Office Operations for Digital Map Products Inc., the leading provider of location technology and data solutions. Leisa provides leadership for the company’s day to day business operations including office management, human resources, and accounts receivable.

Leisa is one of the original Digital Map Products founding team members, helping to grow the company exponentially and foster the company’s unique constructive culture over the last 15 years. Prior to joining the foundational team at Digital Map Products, Leisa held office operations and business management positions with Structured Systems and Software (3S) and Professional Design Resources (PDRI)/QC Data, both innovative small business software companies.

Leisa has 25+ years of experience and expertise in office operations, human resources, account management, and finance.

Leisa attended Vanguard University in Costa Mesa, CA.


Brendan McCann, Director of Information Technology

Brendan McCann is the Director of Information Technology for Digital Map Products Inc., the leading provider of location technology and data solutions. Brendan is responsible for overseeing all IT functions at the company, spanning the company’s suite of technology applications and data products as well as the internal corporate infrastructure.

In his current role for nearly 10 years, Brendan has expertise and experience at the management level as well as in the hands-on areas in administering the company’s IT systems and operations. Brendan designs and manages production datacenter facilities and corporate infrastructure, servers, network equipment, services, licensing, maintenance, and cloud providers for Digital Map Products.

Brendan is responsible for ensuring optimal stability, uptime, and performance for the company’s technology applications in order to meet and exceed customer requirements. He also develops and maintains the company’s disaster recovery strategy, security plan, and related corporate policies.

In this position, Brendan manages the IT budget, driving CapEx/OpEx cost savings and is on call 24/7/365, handling business-impacting events.

Prior to Digital Map Products, Brendan was the Systems Administrator for the Redlands Unified School District. In this role, he planned, executed and managed all IT functions for a large high school focused on high technology, including implementing a $1M Digital High School grant.

Brendan attended the University of Redlands, where he received his B.S. in Information Systems.


Headshot - Diane RettewDiane Rettew, Director of Human Resources & Talent Acquisition

Diane Rettew is the Director of Human Resources & Talent Acquisition for Digital Map Products Inc., the leading provider of location technology and data solutions. Diane is responsible for developing human resource strategies designed to attract, develop and retain superior employee talent.

For over a decade, Diane has been recognized as one of the leading career consultants in Southern California. She has an extensive history of successfully assisting hundreds of professionals, senior managers and executives with their transition into new positions and exciting careers. Diane has also assisted many organizations by continually attracting and securing key talent for them.

Diane’s diverse industry background includes banking, digital media/advertising, manufacturing, career marketing and pharmaceutical testing. She has worked with companies such as Security Pacific National Bank and Manufacturers Hanover Trust as well as Exponential Interactive, Institute for Biological Research & Development and Rainguard International. Diane has expertise in many areas including strategic planning, new business development, key account management, talent acquisition, client relations, sales and marketing, new product introduction, and advertising.

Diane attended Pace University-Lubin School of Business in New York City where she received her B.B.A. in Marketing.


 Headshot - kelli_webKelli Hsu, Controller

Kelli Hsu is the Controller for Digital Map Products Inc., the leading provider of location technology and data solutions. Kelli is responsible for managing the company’s accounting and financial operations. This includes providing financial leadership and hands-on management to ensure data integrity and accuracy.

Prior to joining Digital Map Products, Kelli has held roles as Accounting Supervisor and Accounting Manager in several industries including real estate, dental device manufacturing, international shipping, and digital printing.

Kelli has deep expertise in accounting processes and financial analysis, with over 20 years of experience in the area. Her broad range of industry experience has provided her with a solid foundation across all facets of accounting and finance.

Kelli attended University of Hawaii and holds an A.S. degree in Accounting.

Press_IconLatest NewsDigital Map Products News

Digital Map Products is rapidly expanding and enhancing our location technology and data offerings. We’re also working with new partners and clients, and contributing to industry thought leadership and events.

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Learning Resources thumbnailLearning Resources: Stay on Top of Trends

Digital Map Products offers resources to help you learn about the value of location technology and data, and how to take advantage of trends and product offerings in the space. From webinars and videos to case studies and whitepapers, you can access a variety of educational and informational material.

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